Old Advertising "Live Actively" Poster

Rather than creating an advertisement using just one location photograph, the AD combined two to create a novel worldview.
The italic Mincho font, tight spacing between characters, and the use of third-party quotes as copyrights give off a nostalgic atmosphere.
Incidentally, the catchphrase "I've decided to live an active life" is also the slogan that the director, who has been exploring the good old world for many years, used with confidence when creating CRT.

Photo by Keisuke Fukami

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"Live Actively," an old advertisement
This work combined two location photographs to generate a new global vision rather than just publishing location photos to SNS.
It's a technique that may be executed not only with a great photographer, but also when a graphic designer is present.
I believed that, despite the "budget," none us should avoid paying for the production in order to maximize the result.
A classic creation is the usage of preceding sayings.

Photo by Keisuke Fukamizu.